Dov Gordon helps consultants, coaches and entrepreneurs develop a consistent flow of their ideal clients. The self titled “Alchemist Entrepreneur” helps turn leads into gold, much like the mythical alchemist turned lead into gold. By working on the underlying structure of the metal in order to turn something common into something priceless, Dov eschews flashy tricks and tactics and instead works on the core concepts of your marketing message and systematic implementation.
In this episode, Dov gives us some great tips, tools and frameworks for marketing as well as talks about how he built a business never having even held a job, and voices the common struggles of so many in lead generation, and targeting clients at different spending levels.
Mordecai Holtz is the co-founder and chief digital strategist at Blue Thread Marketing, a boutique agency based in Israel that serves clients across 8 countries, ranging from startups to the City of Jerusalem. Mordecai is also a key opinion leader for Huawei, and a blogger with contributions in Fast Company, Social Media Today, Business 2 Community, and Social Media World. He’s been quoted in Forbes, CMO, Inc. and was interviewed by Dukascopy TV about digital marketing.
He not only walks the walk, but talks the talk at various conferences including Socialbakers Prague 2018, IMEX 2017, TBEX Jerusalem 2017. He is an adviser to Blockchain Israel and has mentored several Jerusalem-based startups.
In this episode we hear how Mordecai runs all social media for a city on his own, on multiple platforms, utilizing the latest in social media geolocation and influencer marketing as well as his current struggle of how to make a good thing even better.
Mary shores is an award winning author, speaker and entrepreneur. As the CEO for the collections agency she founded 24 years ago, Mary had an epiphany that developed into the current Conscious Communications system and book, involving eliminating negative words from conversations. This transformed her collections work (as it’s always uncomfortable calling people for money) and now helps individuals utilize this tool to create the life they always wanted.
In this episode we talk about how just researching Mary’s story and system already changed my life and earned me money (a few thousand dollars overnight, to be exact) when I implemented one of her tools. Mary also shares with us a very relatable struggle of reinventing herself and the bumps along the journey to a new personal vs. company branding.
Brian Wallace is the Founder and President of NowSourcing, the #1 infographic agency in the USA and works with a clientele ranging from small businesses to Fortune 500 companies like Adobe, Google and Twitter.
In this episode we talk to Brian about how he was able to take something so super niche – infographics – and explode it to have clients across the spectrum of every industry and business type, as well as his current struggle having just returned from the SXSW conference with an explosion of new business, and not quite enough staff on hand to manage it.
Bonus segment of geek speak and Brian’s predictions for the future state of business over the next 5 years, including AI, chatbots, cryptocurrency, AR/VR and more!
Today we hear about Ashley’s amazing journey from herding chickens out in rural Arkansas to running an international publicity agency out of Malibu, California. Ashley is not only proof that if you dream it, you can live it, but her company, Appleseed Communications helps hundreds of women live their dreams by supercharging their business through publicity, while also supporting female entrepreneurs in developing countries 1:1 for every client helped.
Ashley talks about her struggle with her growing popularity – how can she be available for potential new leads without compromising her time, and maximize the time she does spend on lead generation.
Eli Hochberg started his first business at 19, and now, at the tender age of 23, he is already on his 3rd successful venture. He is the founder and king of the LinkedIn 30 days movement #30DS and in addition to generating a passive income from his first credit card processing business, Eli now owns a digital marketing consultancy and moonlights as a police chaplain.
In this episode we get to hear the single most important tool Eli used to grow both his first business and his current one, as well as talk about a common entrepreneurial struggle – time management.
Lauren is one of the most creative designers I’ve ever worked with. I’ve never seen her create the same type of design twice! She has cracked the code on balancing a creative agency while still being efficient, meeting deadlines and having an actual schedule.
In this episode we talk to Lauren about her struggle to create more time for herself. With work taking up most of her time, even with all the delegation and efficiency, she is not making enough time for herself, working nights even though she hoped not to and unsure how to get any more efficient than she already is.
Jeff Estow is the founder and owner of Waving Cat Productions, a production services company helping advertisers and ad agencies procure talent for television commercials.
Jeff has helped procure talent such as Kate Walsh, Andy Garcia, Diane Keaton and Bob Dylan as well as sports figures such as Pau Gasol and Tiki Barber. His clientele includes Levi’s, Coca-Cola, Google, Hummer, Cadillac with his current client of fame being Sprint.
In this episode we talk to Jeff about how he ended up running a buyers talent agency in Los Angeles having started out working for an ad agency in Boston, and about his current struggle of how to do business development when he’s at max capacity, while at the same time being fairly dependent on one large client.
Daniel Gefen is the #1 international bestselling author of “The Self Help Addict”, award wining podcast host of “Can I pick your brain?” and founder of the Gefen Media Group amongst other ventures.
Daniel is my podcasting guru, as he has helped me launch the show you are currently listening to. He has the unique ability to be vulnerable without being self-effacing, letting others learn from his struggles as they feel good for his accomplishments and appreciate his realness. In this episode we talk about how you can work smarter from your place of strength and how far you can fly when you are able to overcome your fears.
My journey from fired and jobless to successful entrepreneur, with some bumps along the way.